Buy this ProductAmbush Lures Salty Diver $ 6.75
hese great Shad imitations are fantastic when predators such as Striper, Bluefish and Trout are feeding on baitfish. The tunnel FLO-THRU design creates a turbine effect behind the lure....like natural baitfish turbulence. Shallow or deep, nothing matches the amazing action of the Salty Diver. Combining a side-to-side, yet very silent-smooth- swimming action with FLO-THRU technology will produce monstrous strikes. Team up Uncle Elmer’s Sticky Scent with the Ambush Salty Diver. The exclusive Salty Diver FLO-THRU body delivers superior scent emission along a “natural” trail like no other saltwater lure and is hooked with premium saltwater hooks.
SPECIES: Snook, Redfish, Sea Trout, Tuna, Kingfish, Dolphin, Bluefish, and Striper
TECHNIQUE: Casting and jigging RUNNING DEPTH: 4’ TO 8’
Click to Buy
Buy this ProductAmbush Lures Buzz-a-Long $ 6.99
Introducing the new topwater buzzbait designed from the patented Ambush titanium action technology. The Buzz-a-Long is an in-line buzzbait with a buzz blade located between the head and tail section of the lure. The buzz blade and the head slide on a medical grade titanium wire shaft to maximize a thow’n water action. Now there’s a buzzbait on the market that enables fisherman to have instant buzzbait action as soon as the lure hits the water with a water ripp’n sound. Rod tip down hard and you can get this lure to dart just like a wounded baitfish with a buzzbait splash. Twitch it and you can create a water spit like a minnow sputtering across the water. Size: 1/2 oz Click to Buy
Buy this ProductAmbush Lures Rattl'n Diver $ 5.99
New Ambush RATTL'N Divers are the Noisiest Cranks on the market. Most rattling lures have only one rattling chamber, but the new Ambush Rattl'n Diver has two separate Rattl'n chambers designed into it's body for maximum noise. Ambush Rattl'n Divers generate twice the noise as any other crankbait...and you get FLO-THRU TECHNOLOGY with them.

More big bass will feel and hear the action of an Ambush Lures Stealth Diver. The tunnel FLO-THRU design creates a turbine effect behind the lure…like natural baitfish turbulence. Get in front of more lunker bass!!! The lipless, convex Stealth Diver nose design lets you get deeper into heavy brush to stir up more of those big “feeding strikes”. The crankbait is offered in both silent and rattling versions to address regional water clarity. Team up Uncle Elmer’s Scent with the Ambush Lures Stealth Diver. The exclusive Stealth Diver FLO-THRU body delivers superior scent emission along a “natural” trail. You can get all over big bass with the Stealth Diver from Ambush Lures. Great ideas that work with nature to deliver more strikes. 3" long, Dives 3-8 feet. Click to Buy

Buy this ProductAmbush Lures Uncle Elmer's Sticky Scent $ 4.59
Finally there is a scent on the market that has the power to attract fish, stays on your lures, doesn’t come off in one cast, and doesn’t get all over your boat while you’re casting.
After several years in development, we are proud to introduce our new brand of Uncle Elmer’s Sticky Scent to the market. Apply Uncle Elmer’s to either your soft or hard plastic baits to give them “natural” scent characteristics. Uncle Elmer’s will “stick” to baits like glue and won’t come off in the water. Fishermen everywhere are enjoying the sticky characteristics of Uncle Elmer’s because it is not messy and doesn’t get on their boats while casting. Uncle Elmer’s lasts 100 times longer than any other scent on the market and is formulated to have “natural” scent release characteristics. Click to Buy
Buy this ProductD.O.A Shrimp $ 3.00
This lure became an immediate fishing success story because fishermen recognized that the unique design features found in all D.O.A. Shrimp resulted in the creation of the world's most perfect artificial shrimp lures. Unlike the clumsy imitations that preceded them, D.O.A. Shrimp always have "live shrimp" looks and swimming action. With their downward facing, vibration legs and consistent level drop rate D.O.A. Shrimp Lures have successfully fooled almost every species of fish that feed on live shrimp. Fishermen need only to present the lures with a natural slow retrieve to be insured of many memorable days on the water. And don't forget - if you limit yourself to using D.O.A. Shrimp Lures for only salt water action, you'll be missing lots of great fresh water fishing fun. Rigged with a weedless single hook. 3" long, 1/4 oz. Available in 1 and 3 packs. Click to Buy
Buy this ProductD.O.A Softshell Crab $ 3.50
These lures came about because we kept finding small crabs inside so many of the fish that we cleaned. Other fishermen confirmed our findings and we knew that if the fish were feeding on real crabs, they would feed on our Softshell Crab. D.O.A. Crab Lures have caught everything from red drum to permit, tarpon, snook and even bass. Try one. Walk it sideways across the bottom or swim it slowly in the current. This lure can be crept slowly across potholes or slid right across the surface for that topwater strike.You'll be pleased with it's lifelike swimming and feeding action and you'll be in for some great fishing fun. One per pack.
How to Fish
3/8oz. Softshell Crab
1. Light & Medium Spin ( 4-16 lb. test ): Slow retrieve gives the Softshell Crab a lifelike swimming action. Try a medium retrieve followed by a 5 second stall.
2. Current or Fast Water: Cast up current, keep slack out of line with a steady retrieve to have the crab swim to the bottom. Casting cross current or down current allows the crab to swim near the surface.
3. Structure or Heavy Grass Fishing: Cast as close to the structure or to the edge of a grass flat as possible. Let the D.O.A.
Softshell Crab settle to the bottom and move slowly along the edge of the clear bottom.
4. Drops Offs: Cast into shallow water and retrieve slowly followed by brief stalls to allow the crab to follow the contour of the drop off.
Click to Buy
Buy this ProductD.O.A TerrorEyz $ 3.00
The D.O.A. TerrorEyz Lure is the world's first lure that makes eye contact with fish. That's right, our special Holographic Eyes make fish attack because the eyes shoot out flashes of reflected light. The hidden lead head hook design makes the lure swim correctly every time and the attacking fish never feels the hard head. Surrounded by the super strong soft plastic vinyl body, the lead head hook is snag proof. The nose of the lure bounces off the rocks and other submerged structures. Fresh and salt water fish go crazy over TerrorEyz. 1/4 oz. 3 per pack. Click to Buy
Buy this ProductD.O.A BaitBuster Series $ 3.50
These lures have become a staple for fishermen who like to throw surface and diving plugs. The Bait Buster perfectly imitates a swimming baitfish. With shallow or deep runner options, this lure will tease the fish on the surface or along the bottom. The single upright hook system reduces hang-ups and weed problems. The hollow body allows the lure to collapse in the fish's mouth and insures better hooksets. Anywhere you fish -- from casting in the local bass pond to trolling offshore -- D.O.A. Bait Buster lures will produce for you. 5/8oz. Priced per bait.
SR - Shallow Runner Fishing
1. Light & Medium Spin ( 6-15 lb. test ): A steady, medium to fast retrieve, steady or erratically at the surface. Fished slowly with a twitching motion produces best results in shallow water from 6" to 3 feet deep.
2. Current or Fast Water: Cast cross current, keep slack out of line allowing the Shallow Runner to swim across the surface following current.
3. Surf Fishing: Cast as close to the structure as possible. Let the fish think the D.O.A. Bait Buster is trying to seek shelter to avoid being eaten.
4. Drop Offs: Cast the D.O.A. Bait Buster into shallow water and retrieve allowing the Bait Buster to slow sink following the contour of the drop off.
DR - Deep Runner Fishing
1. Light & Medium Spin ( 8-20 lb. test ): A steady, medium retrieve is all that is necessary to produce good results.
2. Current or Fast Water: Cast cross current, keep slack out of line allowing the D.O.A. Bait Buster Deep Runner to swim across current.
3. Surf Fishing: The Deep Runner can be fished in all but the toughest of conditions using a medium, constant retrieve.
4. Structure Fishing: Cast as close to the structure or habitat as possible. Let the fish think the D.O.A. Bait Buster is trying to seek shelter to avoid being eaten.
5. Drop Offs: Cast the D.O.A. Bait Buster into shallow water and retrieve allowing the Bait Buster to follow the drop off.
Click to Buy
Return to Top